Puja joins UST BlueConch with a strong product background in the Human Capital industries, where she served as a trusted Product, Strategy, and Digital Transformation leader. Throughout her career, she’s managed large product portfolios generating over $500M in revenue. Most recently, at ADP and First Advantage Corp., she executed timely deliverables, delivered business transformational products, and implemented data-driven strategies that aligned with current and future market needs.

Puja has successfully implemented the Outcome-Driven Innovation (ODI) framework in her
former ventures, a new approach to product management enabling companies to center
their efforts on the outcomes customers are trying to achieve and prioritize product
innovations accordingly.