![](https://www.productleadership.com/wp-content/uploads/2020/04/Guest-Speaker-1024x1024.png)
Nidhi Gupta
Head of Product at PhonePe
Puja joins UST BlueConch with a strong product background in the Human Capital industries, where she served as a trusted Product, Strategy, and Digital Transformation leader. Throughout her career, she’s managed large product portfolios generating over $500M in revenue. Most recently, at ADP and First Advantage Corp., she executed timely deliverables, delivered business transformational products, and implemented data-driven strategies that aligned with current and future market needs.
Puja has successfully implemented the Outcome-Driven Innovation (ODI) framework in her
former ventures, a new approach to product management enabling companies to center
their efforts on the outcomes customers are trying to achieve and prioritize product
innovations accordingly.
FEATURED EXPERIENCE
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If you always do what you've always done, you always get what you've always gotten.
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