Bridging skill gaps in product and data to provide you competitive advantage
Upskill your employees periodically to bridge inevitable skill gaps
Every organization is different, so we take a modular approach to learning and customize it to fit your needs.
2000+ Corporate Alumni have already benefited from IPL’s “Learning by Doing” pedagogy with a customized or an existing role-based learning initiative.
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Digital Learning
The highest quality eLearning courses tailored to fit the needs of companies like yours
Campus /Offsite Programs
Feel confident your team is learning from the industry’s best
Upskill your team with courses on the most in-demand technology topics, taught by the experts who know them best.
Pre & Post Skill Assessments
Customized Learning Plan
Annual Library of Digital Content
Continuos 1:1 Coaching
Monthly Lab Sessions
Experiencial Learning through Skillathons
Globally Recognized Programs & Certifications
Accredited Programs
Executive MBA
in Product Leadership
18 Months | Accredited Degree Program | Campus | Weekends
International Certificate
in Product Management
5 Months | Off-Campus
Global Certifications
Certified Product Manager (CPM)
Accredited Certification Program | Virtual /Campus Workshop | Online Exam
Certified Product Marketing Manager (CPMM)
Accredited Certification Program | Virtual /Campus Workshop
Certified Product Owner (CPO)
Online Certification | Assessment | Live Case Study & Interview
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Upskill and Reskill for Better Business Outcomes across Multiple Areas
Upskill your team with courses on the most in-demand technology topics, taught by the experts who know them best.
Course 1: FPM401 Product Management Fundamentals
■ PM Career paths
■ Hard & Soft skill for product Manager
■ Product Mindset and the Product Life Cycle
■ Productizing process
■ Creating value for customers
■ Elements of value
■ Understanding customer problem with empathy
■ Mapping personas by understanding customer pain points
■ Performing Market Research
■ Market Research Techniques
■ Building blocks for business model
■ Business model patterns
■ Customer centric – Business Model Design
■ Jobs to be done(JTBD) framework
■ Customer pains and gains
■ Understanding problem & solution
■ Achieving fit between value proposition & customer profile
■ Embedding value proposition into business models
■ Building MVP
■ Purpose & Benefits of MVP
■ Problem solution fit
■ Product market fit
■ Business model fit
Course 2: FUXI401 UX/UI Design
■ What is design thinking
■ Design thinking for Product managers
■ Design thinking approach
■ Key tenets of design thinking
■ What is a wireframe
■ What is the difference between wireframe and a prototype
■ Low fidelity and high fidelity wireframes
■ Paper prototyping
■ Digital prototyping
■ How to build a better understanding of user with designers
■ How to negotiate timelines with designers
■ How to motivate & engage designers
■ How to critique & give feedback on design
■ Framework for designing immersive technology products
■ Presenting ideas and concepts at all stages of the prototype
■ Adapting presentation for different types of audiences
■ Telling stories which your audience wants
■ Using imagery and visualization to communicate your ideas
■ Using storyboards to communicate your ideas effectively
Course 3: FAPM401 Agile Product Management
■ Developing an Agile Mindset
■ How will AGILE help you deliver more successful products
■ Economic benefits of Agile
■ Understand the purpose of a workflow management tool
■ How to utilize it as a product manager
■ Components of product development strategy
■ Agile cyclical iteration workflow
■ Feature driven development
■ Types of product roadmaps
■ Building a product roadmap
■ Planning sprints
■ Working with agile team members
■ Prioritisation framework
■ Defining objectives and key results
■ Goal oriented prioritisation
■ Product backlog prioritisation
■ Using various frameworks like Scrum, Kanban, scaled agile framework (safe)
Course 4: FPDM401 Product & Digital Marketing
■ Marketing plan
■ Market sizing
■ Segmentation & Targeting
■ Understanding the competition
■ Formulating a positioning strategy
■ Collaborating with marketing team to develop a marketing messaging
■ Channel acquisition strategy
■ Channel Partner strategy
■ Developing growth Marketing strategies
■ Product Growth strategies
■ Audience and Channels for growth
■ Demand generation
■ Lead generation
■ Customer acquisition through digital marketing
Course 5: FDPM401 Digital Product Management
■ Using hypothesis driven development
■ Key metrics involved
■ Linking the key metrics with your strategic goals
■ Choosing efforts which make the most impact
■ Product Analytics importance
■ Product Analytics stakeholders
■ Product Analytics for Product Managers
■ Using Product Analytics platform
■ Identifying the key metrics
■ Identifying the Northstar Metric
■ GAME framework
■ The Two Main Benefits of Product-Led Growth
■ The Three Elements You Need To Master Product-Led Growth
■ Minimizing Friction
■ Driving Demand
■ Sales and Marketing
What our Clients have to say
Comprehensive Curriculum of the International Certification in Product Management & Marketing Course
Let's future-proof your workforce
Companies who have benefitted from our programs
Product
Build a team that stands out, and stands ahead in the race and have a Product focussed Mindset.
Leadership & Strategy
Equip your managers with industry-relevant leadership skills and build impactful Strategies
Upskill your Employees in 3 Simple Steps
Create Your Program
Select from the wide range of Programs or create your own program according to your requirements.
SUBMIT YOUR REQUEST
After selecting the desired program, provide basic details and submit for the Institute to review and create a learning plan.
GET YOUR EMPLOYEES UPSKILLED
Learning plan is put into execution through seamless onboarding, dedicated Learning Manager and Structured Curriculum.
Industries served
